Reflo, the sustainable performancewear pioneer, has broken new ground with the release of its first-ever fully AI-generated ...

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Delivering more speed and distance through engineering advancements, including its lowest CG ever in a driver, PING today ...

Behind the scenes at the shoot video below: Lexi Thompson’s first appearance at a major championship was a complete disaster. She shot 86-82 at the US Open in 2007 and missed the cut by a country mile ...

The Five Best Beards In Golf 5) Graeme Delaet This PGA Tour playing Canadian has fully embraced his beard. Apparently he's five months into his masterpiece. "I've got a beehive and two otter farms ...

Tired of being asked to take part in ‘viral’ videos by ‘media types’, five European Tour stars decided to take matters into their own hands and assemble The Content Committee. Ahead of the Abu Dhabi ...

Majesticks GC have announced the launch of 'Camp Confidential', a three-part docuseries showcasing how the team prepared for the 2024 LIV Golf League season. After a disappointing 2023, Majesticks GC ...

Encouraging signs from the first event with the European Tour’s new regime on slow play. The toughened up four-point plan did not result in any penalties but the general consensus was that the pace of ...

Luxury apparel brand Peter Millar has announced that the company has acquired Los Angeles-based G/FORE, the golf-inspired sportswear and accessories brand created and designed by veteran fashion ...

A lot of us have old clubs languishing in the garage or in the attic gathering dust. Those of a certain age may also have a modern-day antique - a wood actually made out of wood! But there is a man ...