For most people, sports franchises are simply the product on the field. But behind the team logos and fan tribalism, there’s ...

It's a new day and age in college football, where money has taken over. Ohio State is celebrating their first national championship in a decade, in large ...

College sports have always been about money. Now, the discussion of who has the most money is taking center stage. Which SEC school is the most valuable?

Championship Sunday is upon us as the Buffalo Bills visit the Kansas City Chiefs, who are hosting their seventh AFC Championship Game in eight years. Conversely, in an NFC East showdown, the ...

The Wall Street Journal and Ryan Brewer, an associate professor of finance at Indiana University Colombus, performed ...

Who will be the Cowboys coach? There's a clear front-runner emerging in the Dallas Cowboys coaching search right now.

The University of Utah has made headlines by being ranked as the second most valuable football program among Big 12 teams ...

It's why the past 11 NFL MVP winners have been quarterbacks. However, every signal-caller -- even MVP winners -- need help ...

Have you ever wondered how much a college football program would be worth if it could be bought and sold like a professional ...

Wall Street Journal decided to delve into the world of college football as it relates to how teams would operate as a business.

Josh Allen, Saquon Barkley, Joe Burrow, Jared Goff and Lamar Jackson are finalists for The Associated Press 2024 NFL Most Valuable Player award.