In an increasingly noisy digital landscape, audio marketing has emerged as a powerful tool for reaching consumers in new and ...

To drive sustainable growth, brands must shift from isolated transactions to lasting customer relationships. This requires a ...

Awareness campaigns flood our screens daily, but do they really make a difference? According to the World Federation of ...

Overall, a Super Bowl ad doesn’t make sense for most brands. Over-investing in a concentrated time period, even over an ...

At Brand Influence Agency, we’ve pioneered community influencer marketing in South Africa for over 15 years. How? By ...

Social media tools are the unsung heroes of the digital world. By 2025, these tools have become even more essential for ...

Artists and musicians utilize social media as a helpful marketing pivot to get more eyes on their talent. This allows for new ...

Robert Herjavec advises entrepreneurs to seek future opportunities, particularly in AI, instead of chasing temporary trends.

Starting a business may sound like a daunting endeavor that requires a massive plan, a lot of capital and years of planning. However, that's not always the case. I'm a Self-Made Millionaire: ...

With sensational, attention-seeking content infecting major social media platforms and fueling concerns over global ...

Trump has said that he is looking for a TikTok deal in which US investors own at least a 50% stake in the platform. Read more here.