OpenAI’s Sora has not gained traction in Hollywood due to studios’ concerns about AI’s impact on creativity and labor.

OpenAI started pursuing Hollywood after the introduction of Sora in early 2024 but they are yet to produce any deals.

OpenAI has spent months talking to the industry’s largest studios such as Disney and Warner Bros but faces a hard sell after ...

Newspaper publishers have licensed articles for millions of dollars. Record labels have filed lawsuits. But when it comes to ...

Universal Orlando has released a new ad, “Welcome to the Four Parks of Universal Orlando Resort,” as marketing for Epic ...

Universal International Studios has boarded 'The Dream Lands' from the BBC, Sister and Kayleigh Llewellyn about Margate and ...

The commercial, starring Vin Diesel, Michelle Rodriguez and Ludacris, reunites Universal Pictures' Fast & Furious family for ...

Super Bowl generally translates into big box office. However, there are only three motion picture studios –Disney, Paramount ...

System1 and ITV have unveiled the UK’s top-performing ads of 2024, ranked by emotional resonance, category distinction, and unique creative elements such as ...

Experienced exec was inaugural chief commercial officer at European distribution company behind hit TF1 series HIP ...

As time went on, Super Bowl advertisers turned the television broadcast into a marketing catwalk, and a wide range of ...

Horror hasn’t had a moment at the Oscars since Get Out’s nominations in 2018, but that ultimately felt like a false start and ...