INMA: 2024 taught the industry 4 key learnings about newsroom ...
2024年12月18日 · I n 2024, INMA changed the name of its Newsroom Initiative to Newsroom Transformation Initiative, and during Monday’s Town Hall, Initiative Lead Amalie Nash looked at what it has learned over the past 12 months and what to expect in the coming year.. Newsroom transformation, she explained, is about how to become more audience centric and customer focused and “understand what it is that ...
INMA Master Class: Newsroom Transformation
What exactly is newsroom transformation? And how will we know when we have “transformed”? In this INMA Newsroom Transformation Master Class we will dive into metrics and KPIs that today's journalists must know if news brands are to deliver impact and …
INMA Master Class: Building Direct Audience
With announcements from OpenAI, Google, and Apple, it is becoming clearer that their AI products are positioning themselves for closer relationships with consumers, and publishers' top-of-funnel for discovery is changing.
INMA: International News Media Association
The International News Media Association (INMA) is a global community of market-leading news media companies reinventing how they engage audiences and grow revenue in a multi-platform environment. INMA is the news media industry's foremost ideas-sharing network with members connected via conferences, reports, Webinars, virtual meetings, an unparalleled archive of best practices, and ...
INMA: Webinar - Creating a Brand Identity to Stand Out
How to create a brand identity across news products to stand out amid a sea of diverse content is the focus of an INMA Product & Tech Initiative Webinar. Trust and identity are key factors of why consumers choose your brand. Building habits on your properties while sharing on other platforms is key to the success of any …
INMA Asia/Pacific News Media Summit 2025
About the E-Summit: This free Asia Pacific news media summit attempts to capture and surface the diversity in approaches to the news industry building for impactful and sustainable journalism as disruption becomes a norm.
AI agents will lead to significant internal change for publishers
2024年12月19日 · M any business leaders are thinking about the impact of AI on humans as we head into 2025. “This is the year of AI utility,” said Sridhar Ramaswamy, CEO of data storage company Snowflake. “It’s a defining moment: Those who integrate AI thoughtfully will drive efficiencies that free up resources for critical tasks, making …
Agenda | 2025 INMA World Congress of News Media
INMA World Congress of News Media 2025: Elevating the news media playbook amid pandemic tailwinds and economic headwinds
INMA Media Innovation Week 2025
INMA’s Media Innovation Week brings together the very best of European best practices to grow audience, revenue, and brand to support great journalism – with a special spotlight on the Irish news industry.
INMA: Town Halls
2024年11月20日 · The International News Media Association (INMA) is a global community of market-leading news media companies reinventing how they engage audiences and grow revenue in a multi-platform environment. INMA is the news media industry's foremost ideas-sharing network with members connected via conferences, reports, Webinars, virtual meetings, an unparalleled archive of best practices, and ...